Turning Lemons into Lemonade

I could have titled this blog post “The Travelling Consultant’s Nightmare” but I’ve opted for “Turning Lemons into Lemonade.” This is a story of turning a bad story into a good one! When you were a child, did you ever hear the riddle: What’s the most important thing to have at a party? Common answers […]

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Intentionality in Communications

Sometimes writing flows like a river findings its natural path. We are clear about who we’re communicating with and the effect we hope it will have on the reader. This feels good to us as communicators, and feels right to the reader. Unfortunately, the river doesn’t always flow so easily. We draft and delete, write […]

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Five Tips for Strategic Communication

Strategic communication can encompass so much. In this brief tip sheet we focus specifically on e-newsletters. However, they can be helpful for any strategic communication.​       1.  Start with a creative brief A creative brief clarifies what you’re going to develop and why. Even if you think everyone’s already clear about what you’re […]

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How to Evaluate a Training

Do you ever get emails asking you to spend a few minutes sharing your thoughts about evaluating a training? I do. And I'm always a little torn because I know whoever asks is eager for a few crisp tips. Instead, I grill them with questions! The rest of this short blog post is about questions: […]

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